Asher Trotter
Ngāti Ruanui, Aotearoa
Auckland, New Zealand
- Experienced f/CMO *
- Start-Up / Scale-Up Specialist
- Investor & Sponsor
- Coach & Mentor
Ngāti Ruanui, Aotearoa
* Fractional Chief Marketing Officer
Marketing + Creative
= Supercharged Demand-Gen
= Next-Level Revenue-Gen
Inject data-driven, challenge-led, high-performance marketing and brand leadership with 15+ years’ of successful CMO experience in building and scaling brands, creating market categories, and launching go-to-market strategies that can deliver 80% sales pipe and 90% closed-won deals.1
Not just a strategist, and better than a marketing unicorn. Get a mastery-level ‘Swiss army knife’ who lives and breathes Illustrator to Excel, PowerPoint to WordPress, and even flies drones and produces podcasts.
Supercharge your marketing.
Do more with less.
1 Track record of developing in-house GTM strategies that contributed up to 91% of closed-won deals worth over USD $20M, and over 80% of consistent pipe-gen to sales in 6 years.
Helping good people do good things for their community.
Ashtro is all about giving and supporting others, as much as possible. Our favourite projects are those that serve people and improve communities.
From angel funding to team sponsorship, to free advice, coaching and mentorship — Ashtro helps community groups, clubs, teams, charities, not-for-profits, and those kind-hearted give-back-folk with guidance and support completely pro-bono (free).
Get in touch and let’s meet, coffee is on us (and maybe even a new website too).
All amounts in $ USD.
Everything starts with a coffee
Let’s tee something up! Flick me a quick message using this form and I’ll get back to you usually within a few business hours.
+64 27 939 8319
PO Box 465
Orewa 0946
Auckland
New Zealand
Fractionals are a growing category of executives, born out of the need of many organisations around the world who are crying out for more expertise to support their immediate business growth.
Different to a contractor, a Fractional is fully-integrated into your business and typically commits a certain amount of hours or days to your company each month. Just like you, we also want to be invested in your team and your business.
Availability and commitment is really between you and the Fractional you hire. You can tailor the relationship to your specific needs, whether short-term or long-term.
Start-ups and fast-scaling businesses love Fractionals. They can help them grow even faster, and bring with them all the learnings they have from previous engagements. They know what works and what doesn’t, and help your business avoid all of those same super expensive and time-consuming mistakes.
Perks:
- Fractional cost. Get the deep and broad skills and talents of a highly experienced CMO to solve your immediate business needs and challenges without paying for a full-time hire.
- Masters of everything. Fractionals are usually ‘swiss army knife’ -types, and there’s not much they haven’t seen or done at a mastery level.
- Reduced onboarding time. Fractionals are very good at context-switching, which means they’re super quick and easy to start working with. An experienced Fractional will click into your teams and business super seamlessly.
- Flexible commitment. Reduce your fixed costs with flexible commitments, only pay for what you need or use within your Fractional agreement.
Want to know more or find more Fractionals? Check out the Fractional Directory, New Zealand’s fast-growing network of Fractionals.